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Category: Time on Site

Words Are Very Unnecessary: Do You Really Need Content on Your Website?

Matthew Candelaria November 1, 2012 Conversion Optimization / Time on Site / Website Content

People don’t read websites! That’s the comment that always comes up in any discussion of web writing and web content. And it’s true, if you let it be. The average time on a site for all visitors has been estimated to be as low as 30 seconds. That means that …

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